An Intensive 5-day Training Course
Winning Sales with Emotional Intelligence
Driving Business Impact Through Connection
CLASSROOM DATES
INTRODUCTION
An ever-changing business environment requires new selling skills – old-fashioned techniques don’t work with today buyers. Most sales professionals excel in their hard skills, such as closing techniques, but pay little attention to empathy, rapport and self-confidence. Mastering emotional intelligence skills will have a huge impact on personal sales results and therefore on the company’s revenue. Leading sales teams with emotional intelligence, will help to increase turnover and create a positive culture within the company. Increased awareness of self and others will help to establish healthy relationships with customers, partners and suppliers and will stimulate better employee work performance.
EuroMaTech’s highly interactive Winning Sales with Emotional Intelligence training course has been designed to cover an array of relevant topics while focusing on those that are most critical to personal and business success is sales. The emphasis of the training will be on powerful methods and proven techniques for improving Winning Sales with Emotional Intelligence. The participants will leave the training course with new ideas and skills they can implement immediately within their work environment.
Participants attending this Winning Sales with Emotional Intelligence training course will develop the following competencies:
- Understand the concept of emotional intelligence and its impact on sales
- Identify and manage their own emotions
- Increase awareness of emotions of others
- Develop better empathy for sales success
- Improve their conversational techniques
- Identify different personality types
- Understand the strategy of building referrals
- Improve emotional intelligence in key aspects of sales process
TRAINING OBJECTIVES
Participants on Winning Sales with Emotional Intelligence training course will:
- Understand the importance of emotional intelligence in sales environment
- Understand the science behind emotional intelligence and the brain
- Develop emotional intelligence in all areas of sales process including prospecting, objection handling, qualifying and closing
- Improve their ability to recognize and deal with own emotional triggers
- Develop practical strategies to manage own emotions
- Improve their interpersonal skills such confidence, self-awareness, self-regard and impulse control
- Learn to read emotions of others in sales contest
- Examine different behavior styles of clients
- Perfect their questioning and listening techniques
- Learn to understand nonverbal communication
- Learn how to create emotionally intelligent sales culture
- Examine specific attributes that make sales managers good leaders
- Study the techniques to inspire and lead teams
WHO SHOULD ATTEND?
EuroMaTech’s training course is targeted at:
- Sales Professionals
- Business Development Team Member
- Key Account Managers
- Team Leaders and Sales Executives
- Anyone involved in sales or looking into enhancing their sales skills
TRAINING METHODOLOGY
EuroMaTech’s training course in Winning Sales with Emotional Intelligence combines presentations that share both theory and industry best practices with practical sessions. Each module includes practical exercises to try out the new knowledge and skills they learn. We use small and whole group exercises, videos, case studies, peer exchange, brainstorming, role plays and discussions. Participants will reflect on and discuss their own professional issues and experiences. They will be encouraged to contribute the principles of emotional intelligence to their individual workplace.
TRAINING SUMMARY
Winning Sales with Emotional Intelligence training course is mainly aimed at developing new knowledge and increased awareness of self and others to improve communication with customers, peers and employees. It will also help to improve leadership skills and create emotionally intelligent sales culture. The key to building better sales and business relationships is having insight in the four skills areas of emotional intelligence, self-awareness, personal management, social awareness and relationship management.
TRAINING OUTLINE
Day 1: Understanding Emotions
- Introduction to Emotional Intelligence (EI) in Sales
- The Business Impact of Emotional Intelligence: Return on Emotions
- Neuroscience of Sales: Understanding how emotions drive decision-making
- Emotional Opportunities and Challenges in Sales Conversations
- Identifying Emotional Triggers, Motivations, and Drives
- Building Confidence and Authenticity as a Sales Professional
- The Power of Likeability: Creating trust and connection
- Navigating "Money Talk" with Emotional Intelligence
Day 2: Managing Emotions
- Reactions Under Stress and Conflict: What EI Teaches Us
- Proven Stress Management Techniques from Top Sales Professionals
- Choosing and Shaping Emotional Responses
- Recharging Emotional Reserves for Sustainable Success
- Insights from the Chimp Paradox: Mastering Your Inner Sales Mindset
- Shifting Your Internal Narrative: Changing the Story
- Setting and Managing Expectations for Consultative Selling
- Mindsets for Sales Success: How Beliefs Shape Performance
- Emotional Management in Negotiations
Day 3: Understanding the Emotions of Others
- The Power of Empathy: Building stronger connections with prospects
- Applying Marston’s Personality Types in Sales Interactions
- Matching and Mirroring: Adapting Communication Style and Body Language
- Recognizing Motivations, Triggers, and Reactions in Others
- Effective Conversation Techniques: Advanced Questioning and Active Listening
- Finding the Prospect’s Pain Points and Testing Commitment to Change
- Reading and Responding to Nonverbal Communication
- Building Rapport Through Emotional Intelligence
Day 4: Social Skills in the Sales Process
- How to Build Better Connections and First Impressions
- Developing Referral Partnerships and Expanding Relationships
- Filling the Sales Pipeline Through Emotionally Intelligent Networking
- Crafting Persuasive Value Propositions and Presentations
- Effective Qualifying: Balancing Logic and Emotion
- Emotionally Intelligent Techniques for Objection Handling
- Agree and Align: Driving Mutual Understanding
- Closing Deals with a Partnership Mindset
Day 5: Emotionally Intelligent Sales Culture and Leadership
- The Role of Social Responsibility in Modern Sales
- Creating and Leading Emotionally Intelligent Sales Teams
- Promoting Team Collaboration and Shared Success
- Recognizing and Appreciating Individual and Team Efforts
- Attributes of Effective Sales Leaders: Emotional Intelligence in Action
- Adaptive Leadership: Becoming a “Weather Leader” for Your Team
- Action Planning: Applying Course Learnings to Real-World Sales Challenges
CALL ME BACK
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ACCREDITATION
EuroMaTech is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Euromatech is a Knowledge & Human Development Authority (KHDA) approved training institute in Dubai, licensed and approved to deliver training courses in the UAE.
The KHDA is the regulatory authority in the UAE, that oversees administering, approving, supervising, and controlling the activities of various education providers in the UAE. We are proud of our commitment to ensuring quality training courses and status as a KHDA-approved training provider.
This training course is also part of the 10-day titles:
FAQ
We are happy to share the profiles of our expert instructors. To learn more about their qualifications and experience, please contact us info@euromatech.com
We provide two flexible training formats to suit your preferences:
- Classroom Training: Experience in-person learning with expert instructors. Engage in interactive discussions, hands-on activities, and benefit from face-to-face networking.
- Online Training: Join live online sessions from anywhere, offering flexibility for those with busy schedules or who prefer remote learning.
- In-House Training: We can bring our training directly to your organization, allowing for tailored sessions that address your specific needs and objectives.
Yes, we provide tailored training solutions designed to meet the specific needs of your organization. Customized courses can be delivered either in-person or online, and you can select the dates and duration that best fit your schedule. For more details, please contact us at inhouse@euromatech.com
Yes, we can assist you with the following:
- Corporate Discount: If available, we can extend our corporate discount for your stay at selected hotels.
- Hotel Suggestions: We can provide recommendations for nearby hotels based on your preferences and budget.
Feel free to explore online booking platforms for the most cost-effective options.
EuroMaTech has successfully delivered thousands of training courses, with thousands of professionals from over 50 countries attending annually.
EuroMaTech provides a range of ISO certification and compliance training courses, including:
- ISO 9001 – Quality Management Systems Training
- ISO 45001 – Occupational Health & Safety Management Training
- ISO 14001 – Environmental Management Systems Training
These courses help organizations adopt internationally recognized standards and improve their overall performance.
To register for a training course, you can:
- Visit the EuroMaTech website, browse the available courses, and follow the online registration process.
- Contact EuroMaTech’s support team for assistance with course selection or inquiries about corporate training solutions.
EuroMaTech stands out as a leader in training and professional development due to:
- 30+ years of experience delivering high-impact training courses across industries.
- Accreditations from leading institutions, ensuring top-tier course quality and recognition.
- A portfolio of thousands of training courses, serving professionals at every level.
- A focus on innovation and future-ready learning models, including blended and digital training.
- Long-term partnerships with organizations globally, ensuring sustained success through talent development.
