An Intensive 5-day Training Course
Narrative Leadership
Storytelling & Action
CLASSROOM DATES
INTRODUCTION
The Narrative Leadership Course by EuroMaTech redefines leadership for the modern era — one where influence is measured not only by direction, but by the power to connect, inspire, and mobilize through story. In a world of complexity and constant transformation, leaders must learn to shape narratives that translate vision into action and strategy into purpose.
This Narrative Leadership Training Course equips participants with the skills to craft compelling leadership stories that align personal authenticity with organizational goals. Participants will discover how to use storytelling as a strategic leadership tool to build trust, strengthen communication, and foster engagement across diverse teams and stakeholders.
Through five immersive days of learning, participants will engage in storytelling labs, collaborative exercises, and reflective practice to master the art of leading through narrative. The course bridges emotional intelligence with communication strategy, ensuring every leader can turn their story into a force for alignment, motivation, and change.
Key highlights of Narrative Leadership Course:
- Learning how storytelling drives leadership influence and trust
- Crafting a personal leadership narrative rooted in authenticity and purpose
- Using narrative as a framework for strategic communication and change
- Inspiring teams and stakeholders through emotionally resonant storytelling
- Building a culture of shared meaning and collective engagement
TRAINING OBJECTIVES
The Narrative Leadership Training Course aims to enable participants to:
- Develop and articulate a leadership narrative aligned with organizational purpose
- Apply storytelling frameworks to enhance influence and engagement
- Translate narrative insight into actionable leadership behaviors
- Lead teams through change using authentic and story-based communication
- Cultivate a narrative-driven leadership culture that builds trust and commitment
WHO SHOULD ATTEND?
This EuroMaTech Narrative Leadership Course is designed for professionals seeking to elevate their leadership presence through strategic storytelling, including:
- Senior Executives, Directors, and Team Leaders driving transformation
- Managers overseeing communication, engagement, or culture-building initiatives
- Change Management and Organizational Development Professionals
- HR and Corporate Communication Specialists developing leadership programs
- Emerging Leaders aiming to enhance authenticity, presence, and narrative influence
This course benefits any leader who seeks to move beyond management into meaningful, story-led leadership that connects purpose with performance.
TRAINING METHODOLOGY
The EuroMaTech Narrative Leadership Training Course combines dynamic lectures, interactive workshops, storytelling simulations, and reflection sessions to ensure a deeply experiential learning journey.
Participants will analyze case studies of story-driven leadership, create and refine their own narratives, and receive personalized feedback in structured storytelling labs. The methodology focuses on dialogue, collaboration, and real-world application — empowering participants to turn narrative into a practical leadership strategy.
TRAINING SUMMARY
The Narrative Leadership Course empowers leaders to communicate with authenticity, inspire with purpose, and lead with meaning. Participants will learn how to craft and convey stories that unite people around shared goals, reinforce organizational identity, and drive transformation.
By the end of this EuroMaTech training, participants will have developed the ability to integrate storytelling into leadership practice — transforming how they motivate teams, manage change, and influence culture. Narrative Leadership provides a transformative pathway for those ready to lead not just with authority, but through the lasting power of story.
TRAINING OUTLINE
Day 1: The Power of Narrative in Leadership
- Understanding Narrative as a Leadership and Change Instrument
- The Science and Psychology of Storytelling in Human Connection
- Crafting Your Leadership Narrative: Purpose, Identity, and Impact
- Identifying the Emotional Core of Your Story
- Workshop: Building Your Leadership Narrative Canvas
Day 2: Storytelling Techniques for Leaders
- The Architecture of Great Stories: Structure, Flow, and Emotional Arc
- Adapting Your Story for Diverse Audiences and Contexts
- Using Metaphor, Imagery, and Tension to Build Engagement
- The Art of Listening and Co-Creating Stories with Teams
- Exercise: Delivering a Short Leadership Story for Feedback
Day 3: From Story to Strategy
- Aligning Narrative with Organisational Strategy and Objectives
- Embedding Narrative into Communication and Leadership Practices
- Turning Stories into Action Frameworks for Change
- Case Study: Story-Driven Transformation and Strategic Alignment
- Simulation: Translating Narrative into an Actionable Leadership Plan
Day 4: Storytelling for Change and Engagement
- Using Narrative to Lead Through Uncertainty and Transformation
- Building Commitment and Trust Through Authentic Storytelling
- Engaging Stakeholders with Story-Driven Dialogue
- Measuring Narrative Impact on Performance and Culture
- Group Activity: Designing a Change Narrative for a Real Challenge
Day 5: Sustaining Narrative Leadership
- Creating a Culture of Storytelling and Shared Purpose
- Coaching Others to Craft and Deliver Authentic Narratives
- Integrating Narrative Leadership into Long-Term Strategy
- Personal Reflection: The Leader’s Evolving Story
- Capstone Session: Presenting Your 90-Day Narrative Roadmap
CALL ME BACK
Do you wish for us to conduct this course at your premises?
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ACCREDITATION
EuroMaTech is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Euromatech is a Knowledge & Human Development Authority (KHDA) approved training institute in Dubai, licensed and approved to deliver training courses in the UAE.
The KHDA is the regulatory authority in the UAE, that oversees administering, approving, supervising, and controlling the activities of various education providers in the UAE. We are proud of our commitment to ensuring quality training courses and status as a KHDA-approved training provider.
FAQ
EuroMaTech provides a range of ISO certification and compliance training courses, including:
- ISO 9001 – Quality Management Systems Training
- ISO 45001 – Occupational Health & Safety Management Training
- ISO 14001 – Environmental Management Systems Training
These courses help organizations adopt internationally recognized standards and improve their overall performance.
To register for a training course, you can:
- Visit the EuroMaTech website, browse the available courses, and follow the online registration process.
- Contact EuroMaTech’s support team for assistance with course selection or inquiries about corporate training solutions.
EuroMaTech stands out as a leader in training and professional development due to:
- 30+ years of experience delivering high-impact training courses across industries.
- Accreditations from leading institutions, ensuring top-tier course quality and recognition.
- A portfolio of thousands of training courses, serving professionals at every level.
- A focus on innovation and future-ready learning models, including blended and digital training.
- Long-term partnerships with organizations globally, ensuring sustained success through talent development.
EuroMaTech has successfully delivered thousands of training courses, with thousands of professionals from over 50 countries attending annually.
We are happy to share the profiles of our expert instructors. To learn more about their qualifications and experience, please contact us [email protected]
We provide two flexible training formats to suit your preferences:
- Classroom Training: Experience in-person learning with expert instructors. Engage in interactive discussions, hands-on activities, and benefit from face-to-face networking.
- Online Training: Join live online sessions from anywhere, offering flexibility for those with busy schedules or who prefer remote learning.
- In-House Training: We can bring our training directly to your organization, allowing for tailored sessions that address your specific needs and objectives.
Yes, we provide tailored training solutions designed to meet the specific needs of your organization. Customized courses can be delivered either in-person or online, and you can select the dates and duration that best fit your schedule. For more details, please contact us at [email protected]
Yes, we can assist you with the following:
- Corporate Discount: If available, we can extend our corporate discount for your stay at selected hotels.
- Hotel Suggestions: We can provide recommendations for nearby hotels based on your preferences and budget.
Feel free to explore online booking platforms for the most cost-effective options.
