An Intensive 5-day Training Course
Google Analytics
Mastering Website Performance with Google Analytics
INTRODUCTION
Analytics are few steps ahead from analysis. It guides you how to enhance your business and show you the promising directions where you can avoid doing the old mistakes again.
In this EuroMaTech online training course, Google Analytics for Beginners shows new users how to create an account, implement tracking code, and set up data filters. Google Analytics are primarily covered for measuring website traffic. The online training course covers:
- Navigate the Google Analytics
- Set up dashboards and shortcuts
- How to analyze basic Audience, Acquisition, and Behavior reports
- Set up goals and campaign tracking
TRAINING OBJECTIVES
Program Objectives
Upon attending this online training course delegates will be able to:
- Understand what web analytics mean
- Understand the basic parts of google analytics
- Be able to create overview reports
- Be able to set dashboards within yahoo analytics
- Be able to generate audience reports and analyze them
- Be able to link business objectives to marketing campaign and measure the feedback of the Campaigns
TRAINING OUTLINE
Day 1: Introducing Google Analytics
- Analysis versus Analytics
- Webpage analytics
- Why digital analytics?
- How Google Analytics works
- Google Analytics setup
- How to set up views with filters
Day 2: The Google Analytics Interface
- Navigating Google Analytics
- Understanding overview reports
- Understanding full reports
- How to share reports
- How to set up dashboards and shortcuts
Day 3: Basic Reports
- Audience reports
- Acquisition reports
- Behavior reports
Day 4: Basic Campaign
- Use Goals to measure business objectives
- How to measure Custom Campaigns
- Tracking campaigns
Day 5: Campaign and conversion Tracking
- Tracking campaigns with the URL Builder
- How to measure Google Ads campaigns
- Course review
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ACCREDITATION
EuroMaTech is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Euromatech is a Knowledge & Human Development Authority (KHDA) approved training institute in Dubai, licensed and approved to deliver training courses in the UAE.
The KHDA is the regulatory authority in the UAE, that oversees administering, approving, supervising, and controlling the activities of various education providers in the UAE. We are proud of our commitment to ensuring quality training courses and status as a KHDA-approved training provider.
FAQ
Do you provide assistance with hotel accommodation?
Yes, we can assist you with the following:
- Corporate Discount: If available, we can extend our corporate discount for your stay at selected hotels.
- Hotel Suggestions: We can provide recommendations for nearby hotels based on your preferences and budget.
Feel free to explore online booking platforms for the most cost-effective options.
Do you offer customized training for organizations?
Yes, we provide tailored training solutions designed to meet the specific needs of your organization. Customized courses can be delivered either in-person or online, and you can select the dates and duration that best fit your schedule. For more details, please contact us at [email protected]
What types of training formats do you offer?
We provide two flexible training formats to suit your preferences:
- Classroom Training: Experience in-person learning with expert instructors. Engage in interactive discussions, hands-on activities, and benefit from face-to-face networking.
- Online Training: Join live online sessions from anywhere, offering flexibility for those with busy schedules or who prefer remote learning.
- In-House Training: We can bring our training directly to your organization, allowing for tailored sessions that address your specific needs and objectives.
Can you assist with visa arrangements?
Yes, we can help by issuing an official Letter of Invitation once you’ve confirmed your training registration, which can assist in your visa application process.
Who will be the senior consultant leading the training?
We are happy to share the profiles of our expert instructors. To learn more about their qualifications and experience, please contact us [email protected]
