This EuroMaTech Innovation and Competitiveness online training course will demonstrate how business model innovation is enabling new approaches to complex investment projects that require collaborative strategies. Achieving competitive advantage through collaboration involves systematic efforts to align management and employees with customers, suppliers, investors and other stakeholders. This multi-stakeholder approach requires robust definitions of the value proposition of each vendor and partner, rather than classical strategic aims and objectives.
Business models are modern tools that enable managers to develop comprehensive scenarios for product, service and market development, to establish the foundations for achieving increased and sustainable return on investment. This EuroMaTech online training course will offer a thorough, practical introduction to business model innovation and related topics including knowledge management and creative thinking with extended practice of business model development for managers and executives.