An Intensive 5-day Training Course
Leadership and Strategic Communication
Achieving Results, Building Relationships and Increasing Respect
CLASSROOM DATES
INTRODUCTION
The Leadership and Strategic Communication Course by EuroMaTech empowers leaders to elevate their communication effectiveness, strategic thinking, and influence across all organizational levels. In today’s fast-changing business environment, successful leaders must not only craft a clear strategic direction but also communicate it with authority, authenticity, and impact.
This Strategic Communication Training Course explores the vital link between leadership and communication — focusing on how to inspire, align, and motivate teams to achieve organizational goals. Participants will gain advanced tools for persuasion, negotiation, and stakeholder engagement, allowing them to lead confidently through change and complexity.
Through interactive workshops, case studies, and practical exercises, delegates will enhance their leadership presence, improve relationship management, and master the language of influence. The course also delves into how effective communication fosters trust, strengthens team collaboration, and enhances overall performance.
Key highlights of Leadership and Strategic Communication Course:
- Developing strategic leadership skills to influence direction and outcomes
- Applying communication psychology to engage and inspire teams
- Mastering techniques for persuasion, storytelling, and negotiation
- Building personal confidence and professional charisma as a leader
- Using communication as a tool to manage change and drive results
TRAINING OBJECTIVES
By the end of the Leadership and Strategic Communication Course, participants will be able to:
- Strengthen leadership capabilities through strategic direction-setting and team alignment
- Lead with confidence and clarity during challenging conversations and negotiations
- Communicate persuasively to influence stakeholders and drive engagement
- Understand the importance of communication strategy in organizational success
- Apply advanced communication techniques to motivate, coach, and empower teams
- Build stronger, trust-based relationships with colleagues and partners
- Handle conflicts effectively using assertive and adaptive communication styles
- Develop a personal leadership development plan for ongoing improvement
WHO SHOULD ATTEND?
This EuroMaTech Leadership Communication Course is designed for professionals seeking to enhance their leadership influence, communication power, and strategic effectiveness. It is particularly beneficial for:
- Leaders, Managers, and Supervisors responsible for directing teams or departments
- Project Leaders and Executives managing complex communication and stakeholder environments
- Aspiring Leaders aiming to develop strong leadership presence and communication mastery
- Human Resource Professionals supporting leadership and talent development initiatives
- Senior Professionals engaged in negotiations, change management, or strategic initiatives
TRAINING METHODOLOGY
The Leadership and Strategic Communication Training Course uses a blended, experiential approach combining instructor-led sessions with hands-on exercises, role plays, and case studies.
Participants will engage in practical simulations designed to enhance influence, persuasion, and negotiation skills. The use of video analysis, peer feedback, and real-world leadership challenges ensures an interactive and results-focused learning experience.
TRAINING SUMMARY
The Leadership and Strategic Communication Course provides leaders with a powerful foundation to communicate with clarity, confidence, and credibility. Participants will learn how to influence with purpose, build trust across teams, and manage complex conversations that shape organizational success.
By mastering strategic communication principles and leadership psychology, delegates will emerge as inspiring communicators capable of leading change, fostering collaboration, and achieving lasting results. This EuroMaTech course enables leaders to transform communication into a strategic advantage that enhances both personal and organizational performance.
TRAINING OUTLINE
Day 1: Leadership and Strategy
- Why Strategize: 21st Century Changes and Challenges?
- Psychological Aspects of Decision Making
- Strategic Thinking – Who, How, When & Why
- Examples of Strategy Success and Failure
- The Functions and Capabilities of a Strategic Leader and Manager
- Power and Leadership Relationship
- Sources of Leadership Power
- Empowerment Models and Practices
- Update Your Leadership Development Plan
Day 2: Communication Strategy to Increase Your Impact
- Learn How to Organize Your Presentation
- Learn How to Overcome Stress and Tension
- Understand the Impact of Visual Communication
- Discover How the Brain is Programmed for Impactive Retention
- Learn How to Use Communication Tools
- What Features Attract an Audience?
- Practice Sessions and Case Studies
Day 3: Strategic Communication for Increased Empowerment
- Advanced Rapport, Language, and Communication Skills
- Understanding the “People Factor” Connection
- Discover the Power of Illustrations and Stories
- Understanding the Basic Psychological Needs of People
- Learn the “Golden Rule” Communication Interaction
- Discover the Keys to Making an Effective Presentation
- Apply these Communication Principles into a “Plan of Action”
Day 4: How to Use Communication to Build Trust and Agreement
- What is Trust and the Benefits of a High Trust Environment
- How Trust Produces the Competitive Edge and Leads to Increase in Performance and Results
- Coaching, Delegation and Reverse Delegation for Empowerment, People Development and Managing Your Own Time and Results
- Building Your Story and Personal Charisma Through Improved Communication
- The Science of Influence and How You Can Use It Within Your Leadership Role
- How to Win Friends and Influence People Above You
- Case - Study: Building Stakeholder Engagement Within Your Projects and Team
Day 5: Leading Challenging Conversations
- Leading Challenging Conversations to Isolate Issues
- Influencing Tactics and Your Preferred Influence Style(s)
- How to Reach Agreement with Stalled or Stuck Discussion
- Creative Ways to Move People from Fixed Positions
- Achieving a BATNA by Creating Leverage; Using Incentives and Pressure
- Reframing, Asserting and Signalling
- Case-Study: Negotiating Agreement from Conflict and Using Proven Principles of Effective Negotiation
- Communication Responses and Modes of Conflict Handling
- Update Your Leadership Development Plan
CALL ME BACK
Do you wish for us to conduct this course at your premises?
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ACCREDITATION
EuroMaTech is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.NASBARegistry.org.
Euromatech is a Knowledge & Human Development Authority (KHDA) approved training institute in Dubai, licensed and approved to deliver training courses in the UAE.
The KHDA is the regulatory authority in the UAE, that oversees administering, approving, supervising, and controlling the activities of various education providers in the UAE. We are proud of our commitment to ensuring quality training courses and status as a KHDA-approved training provider.
FAQ
EuroMaTech provides a range of ISO certification and compliance training courses, including:
- ISO 9001 – Quality Management Systems Training
- ISO 45001 – Occupational Health & Safety Management Training
- ISO 14001 – Environmental Management Systems Training
These courses help organizations adopt internationally recognized standards and improve their overall performance.
To register for a training course, you can:
- Visit the EuroMaTech website, browse the available courses, and follow the online registration process.
- Contact EuroMaTech’s support team for assistance with course selection or inquiries about corporate training solutions.
EuroMaTech stands out as a leader in training and professional development due to:
- 30+ years of experience delivering high-impact training courses across industries.
- Accreditations from leading institutions, ensuring top-tier course quality and recognition.
- A portfolio of thousands of training courses, serving professionals at every level.
- A focus on innovation and future-ready learning models, including blended and digital training.
- Long-term partnerships with organizations globally, ensuring sustained success through talent development.
EuroMaTech has successfully delivered thousands of training courses, with thousands of professionals from over 50 countries attending annually.
We are happy to share the profiles of our expert instructors. To learn more about their qualifications and experience, please contact us [email protected]
We provide two flexible training formats to suit your preferences:
- Classroom Training: Experience in-person learning with expert instructors. Engage in interactive discussions, hands-on activities, and benefit from face-to-face networking.
- Online Training: Join live online sessions from anywhere, offering flexibility for those with busy schedules or who prefer remote learning.
- In-House Training: We can bring our training directly to your organization, allowing for tailored sessions that address your specific needs and objectives.
Yes, we provide tailored training solutions designed to meet the specific needs of your organization. Customized courses can be delivered either in-person or online, and you can select the dates and duration that best fit your schedule. For more details, please contact us at [email protected]
Yes, we can assist you with the following:
- Corporate Discount: If available, we can extend our corporate discount for your stay at selected hotels.
- Hotel Suggestions: We can provide recommendations for nearby hotels based on your preferences and budget.
Feel free to explore online booking platforms for the most cost-effective options.






